Reprintable Content
Email Swipe Copy

If you’ve got a list, especially if you’ve got a targeted list of either a) MMA practitioners or b) guys who are into fitness, then you can take these emails and plug them in to make profits right away!

Just remember that they are templates and they’ll work much better if you make them fit your voice.

These are variations of emails I’ve used that have been successful for me, so give them a shot and they’ll work for you too.

Notice how both stress the importance of efficiency and how they both mention the fact that the program was created by a coach to real UFC fighters – this is a huge credibility boost and something you want to ensure you take advantage of.


Sample Email #1

Subject: Train less, get better results?

In mixed martial arts, there’s just so much to learn: boxing, muay thai, wrestling, BJJ – it can leave you pretty starved for time.

That’s why a lot of guys don’t do any extra strength and conditioning, assuming that MMA training will take care of it.

Well, if you’re a beginner, then, yes, MMA training will improve your fitness…

But it won’t do so for long.

That’s why once you get past the first 2 or 3 months of MMA training, you’ve got to start adding in specific strength and conditioning workouts to keep making gains.

Unfortunately, most workout programs you’ll find are based on bodybuilding, which you probably already know isn’t that good for MMA, because they’ll make you too sore and take too much time.

Luckily, I’ve come across a program designed specifically for MMA that requires only 2 days/week!

Best of all, it was created by someone who actually trains UFC fighters, not some internet ‘expert’ who’s never seen the inside of a gym before.

He’s put together a great presentation that you’ve got to see if you want to discover how the pros train.

Check it out here:



P.S. Make sure you watch the whole thing to get all the info you need to understand how to efficiently develop your strength and conditioning for MMA. He’s also got some extra info on weight cutting and warming up for a fight that’s pure gold.



Sample Email #2

Subject: How often to do MMA workouts for best results

One of the most important things you can do for your MMA game is to be in top shape.

Here’s why…

When you’re out of shape, you’ll spend more time trying to catch your breath than focused on maintaining good form with your punches, submissions, whatever it is you’re learning.

If you practice bad form, that’s what your body will memorize and what you’ll always do.

And once you’ve created bad habits, they’re harder to break than if you’d learned your techniques in good form in the first place.

“But I don’t have time to do extra workouts!”

That’s true – of most general workouts that require 3-4 days/week of weight training PLUS extra cardio.

But I’ve found an efficient program designed specifically for MMA fighters and athletes that only requires 2 days/week.

It was created by a coach to current UFC fighters and has produced some great results.

You’ll see why once you watch this presentation that he’s put up explaining how to train efficiently for MMA:



P.S. If you’re not currently improving your strength and conditioning, get started now. If you are working out, make sure you’re not wasting your time by learning the principles in this presentation: